ANALISIS PERBANDINGAN BRAND AWARENESS, BRAND ASSOCIATION, PERCEIVED QUALITY EXTRA JOSS DAN KUKU BIMA ENER-G SERTA KORELASINYA DENGAN CUSTOMER LOYALTY (STUDI KASUS: KONSUMEN ENERGY DRINK DI JAKARTA BARAT)

JULIANA, JULIANA (2010) ANALISIS PERBANDINGAN BRAND AWARENESS, BRAND ASSOCIATION, PERCEIVED QUALITY EXTRA JOSS DAN KUKU BIMA ENER-G SERTA KORELASINYA DENGAN CUSTOMER LOYALTY (STUDI KASUS: KONSUMEN ENERGY DRINK DI JAKARTA BARAT). Masters thesis, BINUS.

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Abstract

ANALISIS PERBANDINGAN BRAND AWARENESS, BRAND ASSOCIATION, PERCEIVED QUALITY EXTRA JOSS DAN KUKU BIMA ENER-G SERTA KORELASINYA DENGAN CUSTOMER LOYALTY (STUDI KASUS: KONSUMEN ENERGY DRINK DI JAKARTA BARAT) - Brand awareness, brand association, perceived quality, customer loyalty, energy drink.

Item Type: Thesis (Masters)
Additional Information: TS-R-2010-0103
Subjects: BRAND ANALYSIS
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:34
Last Modified: 11 Jan 2012 20:34
URI: http://eprints.binus.ac.id/id/eprint/10163

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