PENGARUH PERCEIVED VALUE, BRAND TRUST, BRAND AFFECT, TERHADAP BRAND LOYALTY STUDI PADA MEREK PRODUK KECANTIKAN PONDS

J KAMIL, CATHERINE (2011) PENGARUH PERCEIVED VALUE, BRAND TRUST, BRAND AFFECT, TERHADAP BRAND LOYALTY STUDI PADA MEREK PRODUK KECANTIKAN PONDS. Masters thesis, BINUS.

[img]
Preview
["document_typename_pdf" not defined]
ABSTRAK_11-10.pdf

Download (18kB) | Preview
Official URL: http://library.binus.ac.id/Collections/ethesis_det...

Abstract

PENGARUH PERCEIVED VALUE, BRAND TRUST, BRAND AFFECT, TERHADAP BRAND LOYALTY STUDI PADA MEREK PRODUK KECANTIKAN PONDS - Produk kecantikan, customer perceived value, brand trust, brand affect, brand loyalty

Item Type: Thesis (Masters)
Additional Information: TS-R-2011-0010
Subjects: CUSTOMER ORIENTATION
Divisions: Faculty of Economics and Business > School of Marketing
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:34
Last Modified: 11 Jan 2012 20:34
URI: http://eprints.binus.ac.id/id/eprint/10177

Actions (login required)

View Item View Item