J KAMIL, CATHERINE (2011) PENGARUH PERCEIVED VALUE, BRAND TRUST, BRAND AFFECT, TERHADAP BRAND LOYALTY STUDI PADA MEREK PRODUK KECANTIKAN PONDS. Masters thesis, BINUS.
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Abstract
PENGARUH PERCEIVED VALUE, BRAND TRUST, BRAND AFFECT, TERHADAP BRAND LOYALTY STUDI PADA MEREK PRODUK KECANTIKAN PONDS - Produk kecantikan, customer perceived value, brand trust, brand affect, brand loyalty
| Item Type: | Thesis (Masters) |
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| Additional Information: | TS-R-2011-0010 |
| Subjects: | CUSTOMER ORIENTATION |
| Divisions: | Faculty of Economics and Business > School of Marketing |
| Depositing User: | Mr. Super Admin |
| Date Deposited: | 11 Jan 2012 20:34 |
| Last Modified: | 11 Jan 2012 20:34 |
| URI: | http://eprints.binus.ac.id/id/eprint/10177 |
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