ING, MEI (2011) ANALYSIS OF BRAND REPUTATION, COMPANY REPUTATION, BRAND COMPETENCE, PRICE, AND REPEAT PURCHASE TO PASEOS BRAND LOYALTY. Masters thesis, BINUS.
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Abstract
ANALYSIS OF BRAND REPUTATION, COMPANY REPUTATION, BRAND COMPETENCE, PRICE, AND REPEAT PURCHASE TO PASEOS BRAND LOYALTY - Brand reputation, company reputation, brand competence, price, repeat purchase, and brand loyalty.
| Item Type: | Thesis (Masters) |
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| Additional Information: | TS-R-2011-0057 |
| Subjects: | BRAND ANALYSIS |
| Divisions: | Faculty of Economics and Business > School of Marketing |
| Depositing User: | Mr. Super Admin |
| Date Deposited: | 11 Jan 2012 20:34 |
| Last Modified: | 11 Jan 2012 20:34 |
| URI: | http://eprints.binus.ac.id/id/eprint/10195 |
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