ING, MEI (2011) ANALYSIS OF BRAND REPUTATION, COMPANY REPUTATION, BRAND COMPETENCE, PRICE, AND REPEAT PURCHASE TO PASEOS BRAND LOYALTY. Masters thesis, BINUS.
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Abstract
ANALYSIS OF BRAND REPUTATION, COMPANY REPUTATION, BRAND COMPETENCE, PRICE, AND REPEAT PURCHASE TO PASEOS BRAND LOYALTY - Brand reputation, company reputation, brand competence, price, repeat purchase, and brand loyalty.
Item Type: | Thesis (Masters) |
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Additional Information: | TS-R-2011-0057 |
Subjects: | BRAND ANALYSIS |
Divisions: | Faculty of Economics and Business > School of Marketing |
Depositing User: | Mr. Super Admin |
Date Deposited: | 11 Jan 2012 20:34 |
Last Modified: | 11 Jan 2012 20:34 |
URI: | http://eprints.binus.ac.id/id/eprint/10195 |
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