STUDI KOMPARASI PENGGUNAAN PROMOSI YANG BERBEDA TERHADAP REAKSI WORD-OF-MOUTH DAN REPURCHASE INTENTION PADA KONSUMEN DI INDUSTRI PAY TV

BRIAN, BRIAN (2011) STUDI KOMPARASI PENGGUNAAN PROMOSI YANG BERBEDA TERHADAP REAKSI WORD-OF-MOUTH DAN REPURCHASE INTENTION PADA KONSUMEN DI INDUSTRI PAY TV. Undergraduate thesis, BINUS.

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Abstract

STUDI KOMPARASI PENGGUNAAN PROMOSI YANG BERBEDA TERHADAP REAKSI WORD-OF-MOUTH DAN REPURCHASE INTENTION PADA KONSUMEN DI INDUSTRI PAY TV - Perilaku konsumen, pre-purchase information, Word-of-mouth, repurchase intentions, noncomplainer

Item Type: Thesis (Undergraduate)
Additional Information: 2011-2-00610-MN
Subjects: CONSUMER RELATIONS
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 14 May 2012 17:30
Last Modified: 14 May 2012 17:30
URI: http://eprints2.binus.ac.id/id/eprint/12572

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