INDRA PRATHAMA, KUS (2008) PERAN DIFERENSIASI PRODUK TABUNGAN "X" SEBAGAI VARIABEL MODERATOR DALAM PENGARUH STRATEGI POSITIONING MEREK TERHADAP CITRA PERUSAHAAN (STUDI KASUS : RESPONDEN NASABAH TABUNGAN "X" BANK "X" (PERSERO) TBK. DI WILAYAH JAKARTA SELATAN). Undergraduate thesis, BINUS.
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Abstract
PERAN DIFERENSIASI PRODUK TABUNGAN "X" SEBAGAI VARIABEL MODERATOR DALAM PENGARUH STRATEGI POSITIONING MEREK TERHADAP CITRA PERUSAHAAN (STUDI KASUS : RESPONDEN NASABAH TABUNGAN "X" BANK "X" (PERSERO) TBK. DI WILAYAH JAKARTA SELATAN)
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Additional Information: | 2008-1-00202-MN |
| Subjects: | BRAND IMAGE |
| Divisions: | Faculty of Economics and Business > School of Management |
| Depositing User: | Mr. Super Admin |
| Date Deposited: | 11 Jan 2012 20:05 |
| Last Modified: | 11 Jan 2012 20:05 |
| URI: | http://eprints.binus.ac.id/id/eprint/2183 |
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