ASSESSING RELATIONSHIP OF LOYALTY PROGRAM ATTRIBUTES, STORE SATISFACTION, STORE LOYALTY AND SHARE OF WALLET

FARID NOOR HASAN, MOHAMMAD (2012) ASSESSING RELATIONSHIP OF LOYALTY PROGRAM ATTRIBUTES, STORE SATISFACTION, STORE LOYALTY AND SHARE OF WALLET. Masters thesis, BINUS.

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Abstract

ASSESSING RELATIONSHIP OF LOYALTY PROGRAM ATTRIBUTES, STORE SATISFACTION, STORE LOYALTY AND SHARE OF WALLET - loyalty program; store satisfaction; store loyalty; share of wallet.

Item Type: Thesis (Masters)
Additional Information: TS-R-2012-0035
Subjects: MANAGEMENT
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 17 Dec 2012 14:58
Last Modified: 17 Dec 2012 14:58
URI: http://eprints2.binus.ac.id/id/eprint/23564

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