MOTIVATIONS BEHIND CONSUMERS ONLINE SHOPPING CART USE IN INDONESIA

ROSSA, VIENNA (2012) MOTIVATIONS BEHIND CONSUMERS ONLINE SHOPPING CART USE IN INDONESIA. Undergraduate thesis, BINUS.

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Abstract

MOTIVATIONS BEHIND CONSUMERS ONLINE SHOPPING CART USE IN INDONESIA - E-Business, Online Shopping, Online Shopping Cart, Shopping Motivation, Utilitarian Motivatiom, Hedonic Motivation, Utilitarian and Hedonic Motivation

Item Type: Thesis (Undergraduate)
Additional Information: BI-MK-2012-0211
Subjects: MARKETING
Divisions: Faculty of Economics and Business > School of Marketing
Depositing User: Mr. Super Admin
Date Deposited: 17 Dec 2012 14:59
Last Modified: 17 Dec 2012 14:59
URI: http://eprints2.binus.ac.id/id/eprint/23790

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