ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI TINGKAT CUSTOMER CHURN PADA PENGGUNA KARTU PRA BAYAR TELKOMSEL

IBNU KAUTSAR, MUHAMMAD and Ir. Bahtiar Saleh Abbas, M.Sc., Ph.D, Prof. (2013) ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI TINGKAT CUSTOMER CHURN PADA PENGGUNA KARTU PRA BAYAR TELKOMSEL. Masters thesis, BINUS.

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Abstract

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI TINGKAT CUSTOMER CHURN PADA PENGGUNA KARTU PRA BAYAR TELKOMSEL - customer churn, harga, kualitas layanan, produk, switching cost, daya tarik pesaing

Item Type: Thesis (Masters)
Additional Information: TSA-2013-0017
Subjects: TURNOVER BUSINESS
Divisions: Faculty of Computer Studies > School of Information Systems
Depositing User: Mr. Super Admin
Date Deposited: 16 Dec 2013 20:08
Last Modified: 18 Feb 2014 22:36
URI: http://eprints.binus.ac.id/id/eprint/27376

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