MENGUKUR TINGKAT KEPUASAN PELANGGAN TERHADAP PELAYANAN BIRO PERJALANAN TAMARIND WISATA (Performance Importance Method)

Septyoari Putranto, Trias and Nana Kusdiana, Raden (2013) MENGUKUR TINGKAT KEPUASAN PELANGGAN TERHADAP PELAYANAN BIRO PERJALANAN TAMARIND WISATA (Performance Importance Method). Jurnal Binus Business Review, 04 (01). ISSN 2087-1228

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Abstract

Research aims to measure the quality of service, and to measure customer satisfaction with the service Travel Bureau (BPW). It can thus be identified variable service according to the needs and expectations of customers as well as the variables that need improvement. Samples taken in this research were customers coming to the BPW office, with a sample size of 110 customers by random sampling of 50 customers. Method of analysis used was Importance-Performance Analysis.

Item Type: Article
Additional Information: 4_Volume 04 / Nomor 01 / May 2013_MENGUKUR TINGKAT KEPUASAN PELANGGAN TERHADAP PELAYANAN BIRO PERJALANAN TAMARIND WISATA (Performance Importance Method)
Subjects: LANGUAGES
Divisions: ?? journal_33_4_Volume-04-Nomor-01-May-2013 ??
Depositing User: Mr. Super Admin
Date Deposited: 03 Jul 2014 14:54
Last Modified: 03 Jul 2014 20:10
URI: http://eprints.binus.ac.id/id/eprint/30783

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