TINJAUAN KOMPLEMENTER PENGARUH TEORI MARKET-BASED VIEW (MBV) DAN RESOURCE-BASED VIEW (RBV) TERHADAP STRATEGI DAN KINERJA PERUSAHAAN

Simatupang, Boto (2013) TINJAUAN KOMPLEMENTER PENGARUH TEORI MARKET-BASED VIEW (MBV) DAN RESOURCE-BASED VIEW (RBV) TERHADAP STRATEGI DAN KINERJA PERUSAHAAN. Jurnal Binus Business Review, 04 (01). ISSN 2087-1228

Full text not available from this repository.
Official URL: http://library.binus.ac.id/Collections/journal_det...

Abstract

The influence of the strategy to company performance is the most widely researched topic until now. Various literatures state that the influence of company performance to strategy does not stand alone, but is affected by a variety of external and internal contingency factors. The discussion in this paper begins with a description of the two major strategic management theories in the theory of MBV and RBV. So both theory of RBV and MBV theory indeed complement each other and have an important role in explaining the influence of strategy to the company performance. This research aims to prove which theory is much more instrumental in explaining the influence of strategy on performance is not important to do, because this is futile efforts

Item Type: Article
Additional Information: 4_Volume 04 / Nomor 01 / May 2013_TINJAUAN KOMPLEMENTER PENGARUH TEORI MARKET-BASED VIEW (MBV) DAN RESOURCE-BASED VIEW (RBV) TERHADAP STRATEGI DAN KINERJA PERUSAHAAN
Subjects: LANGUAGES
Divisions: ?? journal_33_4_Volume-04-Nomor-01-May-2013 ??
Depositing User: Mr. Super Admin
Date Deposited: 03 Jul 2014 14:54
Last Modified: 03 Jul 2014 19:52
URI: http://eprints.binus.ac.id/id/eprint/30981

Actions (login required)

View Item View Item