PENGARUH BRAND EXTENSION DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN MEMBELI (STUDI KASUS HANYA OBAT-OBATAN DAN PRODUK PERAWATAN KESEHATAN DI APOTIK GUARDIAN CABANG MAL TAMAN ANGGREK)

MELYANA, MELYANA (2009) PENGARUH BRAND EXTENSION DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN MEMBELI (STUDI KASUS HANYA OBAT-OBATAN DAN PRODUK PERAWATAN KESEHATAN DI APOTIK GUARDIAN CABANG MAL TAMAN ANGGREK). Undergraduate thesis, BINUS.

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Abstract

PENGARUH BRAND EXTENSION DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN MEMBELI (STUDI KASUS HANYA OBAT-OBATAN DAN PRODUK PERAWATAN KESEHATAN DI APOTIK GUARDIAN CABANG MAL TAMAN ANGGREK) - Brand Extension, Kualitas Pelayanan, Keputusan Membeli.

Item Type: Thesis (Undergraduate)
Additional Information: 2009-1-00337-MN
Subjects: BRAND CHOICE
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:08
Last Modified: 11 Jan 2012 20:08
URI: http://eprints.binus.ac.id/id/eprint/3328

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