ANALISIS EKUITAS MEREK BERBASIS PELANGGAN TERHADAP MINAT PEMBELIAN PRODUK HOUSE BRAND KONSUMEN GIANT

ANGREANY TANTRY, DEWI (2009) ANALISIS EKUITAS MEREK BERBASIS PELANGGAN TERHADAP MINAT PEMBELIAN PRODUK HOUSE BRAND KONSUMEN GIANT. Undergraduate thesis, BINUS.

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Abstract

ANALISIS EKUITAS MEREK BERBASIS PELANGGAN TERHADAP MINAT PEMBELIAN PRODUK HOUSE BRAND KONSUMEN GIANT - Customer, Brand Equity, Private Brand / Private Lable, CBBE

Item Type: Thesis (Undergraduate)
Additional Information: 2009-1-00348-MN
Subjects: BRAND EQUITY
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:08
Last Modified: 11 Jan 2012 20:08
URI: http://eprints.binus.ac.id/id/eprint/3339

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