Mobile Usability: An Antecedent for Influencing Purchase Intention Moderated by Omni-Channel Integration Quality

Dyah Budiastuti, Dr. (2017) Mobile Usability: An Antecedent for Influencing Purchase Intention Moderated by Omni-Channel Integration Quality. In: International Conference on Information Management (ICIM 2017), 21 - 23 April 2017, Chengdu, China.

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Item Type: Conference or Workshop Item (Paper)
Subjects: PURCHASE INTENTION
MOBILITY
Depositing User: - Anindito
Date Deposited: 05 Oct 2018 09:57
Last Modified: 05 Oct 2018 09:57
URI: http://eprints.binus.ac.id/id/eprint/34265

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