ANALISIS PENGARUH EXPERIENTIAL MARKETING TERHADAP BRAND IMAGE DAN DAMPAKNYA PADA CUSTOMER LOYALTY PADA PT. FASTFOOD INDONESIA, TBK

JOHANES KOSASIH, MATTHEW (2009) ANALISIS PENGARUH EXPERIENTIAL MARKETING TERHADAP BRAND IMAGE DAN DAMPAKNYA PADA CUSTOMER LOYALTY PADA PT. FASTFOOD INDONESIA, TBK. Undergraduate thesis, BINUS.

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Abstract

ANALISIS PENGARUH EXPERIENTIAL MARKETING TERHADAP BRAND IMAGE DAN DAMPAKNYA PADA CUSTOMER LOYALTY PADA PT. FASTFOOD INDONESIA, TBK - Analisis Jalur (Path analysis), Experintial Marketing, Brand Image, Customer Loyalty

Item Type: Thesis (Undergraduate)
Additional Information: 2009-2-00366-MN
Subjects: CUSTOMER LOYALTY
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:11
Last Modified: 11 Jan 2012 20:11
URI: http://eprints.binus.ac.id/id/eprint/4356

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