ANALISIS PENGARUH PERMINTAAN NON - FUNGSIONAL TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (STUDI KASUS : KEM CHICKS PACIFIC PLACE)

ALBERT AMANTA, ALOYSIUS and ALBERT AMANTA, ALOYSIUS (2010) ANALISIS PENGARUH PERMINTAAN NON - FUNGSIONAL TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (STUDI KASUS : KEM CHICKS PACIFIC PLACE). Undergraduate thesis, BINUS.

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Abstract

ANALISIS PENGARUH PERMINTAAN NON - FUNGSIONAL TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (STUDI KASUS : KEM CHICKS PACIFIC PLACE) - Permintaan Non Fungsional, Culture Effect, Wagon Effect, Snob Effect, Veblen Effect, Keputusan Pembelian Konsumen

Item Type: Thesis (Undergraduate)
Additional Information: 2010-1-00423-MN
Subjects: CONSUMER BEHAVIOR
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:13
Last Modified: 11 Jan 2012 20:13
URI: http://eprints.binus.ac.id/id/eprint/5111

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