ANALISIS PENGARUH PERSEPSI KUALITAS (PERCEIVED QUALITY) TERHADAP CITRA MEREK (BRAND IMAGE) SERTA DAMPAKNYA TERHADAP SIKAP KONSUMEN (STUDI KASUS : SMA KRISTEN KETAPANG 1)

SUPARTO, ROBERT and SUPARTO, ROBERT (2010) ANALISIS PENGARUH PERSEPSI KUALITAS (PERCEIVED QUALITY) TERHADAP CITRA MEREK (BRAND IMAGE) SERTA DAMPAKNYA TERHADAP SIKAP KONSUMEN (STUDI KASUS : SMA KRISTEN KETAPANG 1). Undergraduate thesis, BINUS.

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Abstract

ANALISIS PENGARUH PERSEPSI KUALITAS (PERCEIVED QUALITY) TERHADAP CITRA MEREK (BRAND IMAGE) SERTA DAMPAKNYA TERHADAP SIKAP KONSUMEN (STUDI KASUS : SMA KRISTEN KETAPANG 1) - Persepsi Kualitas, Citra Merek, Sikap Konsumen

Item Type: Thesis (Undergraduate)
Additional Information: 2010-1-00424-MN
Subjects: BRAND IMAGE
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:13
Last Modified: 11 Jan 2012 20:13
URI: http://eprints.binus.ac.id/id/eprint/5112

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