PENGARUH WOM (WORD OF MOUTH) TERHADAP PERSEPSI KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN

WIJAYA, INDRA (2011) PENGARUH WOM (WORD OF MOUTH) TERHADAP PERSEPSI KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN. Undergraduate thesis, BINUS.

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Abstract

PENGARUH WOM (WORD OF MOUTH) TERHADAP PERSEPSI KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN - WOM (Word Of Mouth), Persepsi Konsumen, dan Keputusan Pembelian

Item Type: Thesis (Undergraduate)
Additional Information: 2011-1-00532-MN
Subjects: BRAND CHOICE
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:17
Last Modified: 25 Apr 2012 02:43
URI: http://eprints2.binus.ac.id/id/eprint/6359

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