WIJAYA, INDRA (2011) PENGARUH WOM (WORD OF MOUTH) TERHADAP PERSEPSI KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN. Undergraduate thesis, BINUS.
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Abstract
PENGARUH WOM (WORD OF MOUTH) TERHADAP PERSEPSI KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN - WOM (Word Of Mouth), Persepsi Konsumen, dan Keputusan Pembelian
Item Type: | Thesis (Undergraduate) |
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Additional Information: | 2011-1-00532-MN |
Subjects: | BRAND CHOICE |
Divisions: | Faculty of Economics and Business > School of Management |
Depositing User: | Mr. Super Admin |
Date Deposited: | 11 Jan 2012 20:17 |
Last Modified: | 25 Apr 2012 02:43 |
URI: | http://eprints2.binus.ac.id/id/eprint/6359 |
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