Service Loyalty: The Effects of Service Quality and Mediating Role of Customer Satisfaction in Retail Banking Industry

PRANINDITHA SURYONO, ANNISA (2009) Service Loyalty: The Effects of Service Quality and Mediating Role of Customer Satisfaction in Retail Banking Industry. Undergraduate thesis, BINUS.

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Abstract

Service Loyalty: The Effects of Service Quality and Mediating Role of Customer Satisfaction in Retail Banking Industry - Service loyalty, service quality, customer satisfaction, retail banking

Item Type: Thesis (Undergraduate)
Additional Information: BI-MK-2009-0067
Subjects: MARKETING
Divisions: Faculty of Economics and Business > School of Marketing
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:20
Last Modified: 25 Apr 2012 03:34
URI: http://eprints.binus.ac.id/id/eprint/6832

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