PRATAMA LIEWAPUTRA, RENDY (2010) GENDER DIMENSIONS OF AUTOMOTIVE BRAND PERSONALITY IN JAKARTA. Undergraduate thesis, BINUS.
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Abstract
GENDER DIMENSIONS OF AUTOMOTIVE BRAND PERSONALITY IN JAKARTA - Automotive; country of origin; brands; masculine; feminime
| Item Type: | Thesis (Undergraduate) |
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| Additional Information: | BI-MK-2010-0031 |
| Subjects: | MARKETING |
| Divisions: | Faculty of Economics and Business > School of Marketing |
| Depositing User: | Mr. Super Admin |
| Date Deposited: | 11 Jan 2012 20:20 |
| Last Modified: | 25 Apr 2012 03:59 |
| URI: | http://eprints2.binus.ac.id/id/eprint/6854 |
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