Multiple Unit Price Promotions and Their Effects on Quantity Purchase Intentions: Consumers Overview in Jakarta

LIBRANY, AMELIA (2010) Multiple Unit Price Promotions and Their Effects on Quantity Purchase Intentions: Consumers Overview in Jakarta. Undergraduate thesis, BINUS.

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Abstract

Multiple Unit Price Promotions and Their Effects on Quantity Purchase Intentions: Consumers Overview in Jakarta - Price promotion, mulytiple-unit price promotion, consumer behavior, retail marketing

Item Type: Thesis (Undergraduate)
Additional Information: BI-MK-2010-0034
Subjects: MARKETING
Divisions: Faculty of Economics and Business > School of Marketing
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:20
Last Modified: 25 Apr 2012 04:02
URI: http://eprints.binus.ac.id/id/eprint/6856

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