PICTURE-TEXT INCONGRUITY IN ADVERTISEMENT ACROSS CONSUMER DEMOGRAPHIC

LOLITA, LOLITA (2010) PICTURE-TEXT INCONGRUITY IN ADVERTISEMENT ACROSS CONSUMER DEMOGRAPHIC. Undergraduate thesis, BINUS.

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Abstract

PICTURE-TEXT INCONGRUITY IN ADVERTISEMENT ACROSS CONSUMER DEMOGRAPHIC - Advertisement, incongurity, consumer demographic, consumer behavior, picture text advertising

Item Type: Thesis (Undergraduate)
Additional Information: BI-MK-2010-0092
Subjects: CONSUMERS -- RESEARCH
Divisions: Faculty of Economics and Business > School of Marketing
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:20
Last Modified: 25 Apr 2012 04:12
URI: http://eprints2.binus.ac.id/id/eprint/6867

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