PENERAPAN VALUE-BASED MARKETING DITINJAU DARI MARKET-BASED ASSETS TERHADAP MARKET PERFORMANCE DALAM MENINGKATKAN SHAREHOLDER VALUE PADA PT. BAJA INTI KHARISMA INDUSTRI

SUSANTO, HENDRA and JULIANTY, JULIANTY (2006) PENERAPAN VALUE-BASED MARKETING DITINJAU DARI MARKET-BASED ASSETS TERHADAP MARKET PERFORMANCE DALAM MENINGKATKAN SHAREHOLDER VALUE PADA PT. BAJA INTI KHARISMA INDUSTRI. Undergraduate thesis, BINUS.

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Abstract

PENERAPAN VALUE-BASED MARKETING DITINJAU DARI MARKET-BASED ASSETS TERHADAP MARKET PERFORMANCE DALAM MENINGKATKAN SHAREHOLDER VALUE PADA PT. BAJA INTI KHARISMA INDUSTRI

Item Type: Thesis (Undergraduate)
Additional Information: 2006-2-00869-MN
Subjects: SYSTEM DESIGN
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 19:58
Last Modified: 11 Jan 2012 19:58
URI: http://eprints.binus.ac.id/id/eprint/78

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