FADHILLAH, ARIEF and BUDIMAN, ERWIN (2008) Analisis dan Perumusan strategi peningkatan Brand Equity PT XYZ Menggunakan Metode Customer Based Brand Equity. Masters thesis, BINUS.
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Abstract
Analisis dan Perumusan strategi peningkatan Brand Equity PT XYZ Menggunakan Metode Customer Based Brand Equity
Item Type: | Thesis (Masters) |
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Additional Information: | TS 2008-0008 |
Subjects: | MANAGEMENT |
Divisions: | UNCATEGORIZED > School of UNCATEGORIZED |
Depositing User: | Mr. Super Admin |
Date Deposited: | 11 Jan 2012 20:32 |
Last Modified: | 11 Jan 2012 20:32 |
URI: | http://eprints2.binus.ac.id/id/eprint/9736 |
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