SPECS: BRAND-BUILDING BY CHANNEL RESTRUCTURING

KURNIA SUCI, APRIANI (2011) SPECS: BRAND-BUILDING BY CHANNEL RESTRUCTURING. Masters thesis, BINUS.

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Abstract

SPECS: BRAND-BUILDING BY CHANNEL RESTRUCTURING - Opportunity, re-positioning brand, market leader, and marketing / distribution channel.

Item Type: Thesis (Masters)
Additional Information: TS-CS-2011-0072
Subjects: BRAND ANALYSIS
Divisions: Faculty of Economics and Business > School of Management
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:32
Last Modified: 11 Jan 2012 20:32
URI: http://eprints2.binus.ac.id/id/eprint/9843

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