Pengaruh perbedaan gender dan keterlibatan terhadap penggunaan word of mouthdalam keputusan pembelian kendaraan merk TOYOTA

SISIANA, FRAN (2009) Pengaruh perbedaan gender dan keterlibatan terhadap penggunaan word of mouthdalam keputusan pembelian kendaraan merk TOYOTA. Masters thesis, BINUS.

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Abstract

Pengaruh perbedaan gender dan keterlibatan terhadap penggunaan word of mouthdalam keputusan pembelian kendaraan merk TOYOTA -

Item Type: Thesis (Masters)
Additional Information: TS-R-2009-0014
Subjects: MARKETING STRATEGY
Divisions: Faculty of Economics and Business > School of Accounting
Depositing User: Mr. Super Admin
Date Deposited: 11 Jan 2012 20:33
Last Modified: 11 Jan 2012 20:33
URI: http://eprints.binus.ac.id/id/eprint/9980

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